Haagsche Bluf - the name of the traditional sweet desert that is made with beaten egg whites and red currant juice? Or perhaps a reference to the - alleged - tendency of the inhabitants of The Hague to brag and show off? Anyone who is fond of shopping and who has recently been in The Hague will no longer associate this phrase with any of these things, because the 'Haagsche Bluf' is one of The Hague's latest hotspots. Behind the beautiful facades of a number of historical buildings in the city centre you will find the crème de la crème of fashion and the best delicatessen shops. All shopped out? The Haagsche Lounge offers global cooking in a wonderfully relaxed atmosphere. The Haagsche Bluf is situated between the Dagelijkse Groenmarkt, Vlamingstraat, Venestraat and Nieuwstraat.